Celebrating Australian Women in Homewares: Eight Inspiring Brands
The world of interior design is a constant source of wonder, showcasing the incredible talent and dedication of individuals across the nation. From the lens of photographers and the strokes of artists to the curated visions of interior designers, decorators, entrepreneurs, and even homeowners with an exceptional eye, we are consistently captivated by the passion and skill on display.
This International Women’s Day, we’re taking the opportunity to shine a spotlight on the achievements of some remarkably talented women and brand founders. These are the women who are not only excelling in their respective fields but are also serving as a continuous wellspring of inspiration. Join us as we explore eight female-founded homewares brands that deserve our support, not just today, but all year round.
1. IN BED
Pip Vassett, the visionary behind IN BED, has not only cultivated a thriving business in linen bedding and lifestyle products with an unparalleled aesthetic, but she also demonstrates a profound commitment to community. Her dedication to giving back is woven into the fabric of her brand.
IN BED has forged a significant partnership with Women’s Community Shelters (WCS). This ongoing collaboration involves regular fundraising events and initiatives organised by IN BED to raise crucial awareness for WCS. Furthermore, the brand consistently makes regular donations, including much-needed bed linen, to support women and children seeking refuge at WCS facilities.
* IN BED 100% fitted sheet in Grey & White Stripe
* Priced at $200, available from The Iconic.
* This subtle grey and white striped sheet set offers a neutral base with a touch of distinction, effortlessly complementing a wide array of other colours. Crafted in Portugal from pure, certified European Flax®, it boasts an exceptionally soft feel.
2. Maison Balzac
Founded in 2012 by French-born Elise Pioch Balzac, Maison Balzac is a vibrant and whimsical homewares brand bursting with colour. Each collection is a direct reflection of Elise’s imaginative dreams, designed to instantly elevate any dining experience. From palm-shaped napkins to colourful glass carafes and the perpetually garnished orange slice glass, every piece is a potential perfect gift for girlfriends, sisters, mothers, and beyond.
* Wild Rose napkins
* Priced at $199 for a set of 4, available from Maison Balzac.
* At Maison Balzac, you’re guaranteed to discover items that will transform your table setting. Each new collection seems to surpass the last in whimsy and wonder, and these Wild Rose napkins are a prime example of their enchanting designs.
3. CULTIVER
Nicolle Sullivan, the founder of Cultiver, embarked on her journey to create a luxurious homewares brand while on maternity leave from a decade-long career in banking. Today, her sumptuous linens are a sought-after commodity, gracing homes across Australia, New Zealand, the United States, and now the United Kingdom.
The core philosophy underpinning all Cultiver products, whether destined for the bedroom, dining table, kitchen, or wardrobe, is to infuse everyday life with small moments of joy.
* Silk Linen Flip pillowcase in Blush
* Priced at $72, available from Cultiver.
* This pillowcase from Cultiver is not only aesthetically pleasing but also offers a dual benefit. It allows you to experience the advantages of sleeping on silk while maintaining a cohesive linen look for your bedding.
4. Aura Home
Tracie Ellis established Aura Home in 2000 with the ambition of bringing the inspiration she gathered during her travels into her own home. The brand’s extensive collection has become synonymous with “sublime colours, tactile natural fabrics, and exquisite patterns.” Their offerings span a wide range, from bed linens and homeware accessories to ceramics and more.
* Cloud fringed round pendant in Marshmellow
* Priced at $279, available from Aura Home.
* The transformative power of soft lighting on a home’s ambiance is undeniable. This pendant light serves as a sculptural statement piece, crafted from fringed linen to resemble a cloud, emitting a gentle glow after dark.
5. I Love Linen
Lauren Roe was inspired to launch her linen label, I Love Linen, after a memorable trip to France in 2013. Having grown up in a family of retailers, she possessed an innate understanding of the intricacies involved in running a business and meticulously selecting the finest products. This background made the evolution of her brand a natural progression.
Today, Lauren remains deeply involved and hands-on in the business, which has experienced continuous growth and expanded its reach to encompass the dining room, living room, and wardrobe. The range even includes essential items like pillow inserts and mattress toppers, ensuring a complete solution for achieving a restful night’s sleep.
* French flax linen sheet set
* Priced at $213.50 (usually $315), available from I Love Linen.
* This sheet set is a standout not only for its construction from 100% French flax but also for its unique and captivating green hue, a shade rarely seen on the market. It strikes a perfect balance, offering softness while maintaining a rich saturation.
6. Sarah Ellison
Sarah Ellison, a former Real Living Style Director, accomplished interior stylist, and product designer, is widely recognised for her distinctly Australian interpretation of modern aesthetics.
After unveiling her eponymous product line in 2017, her brand has rapidly ascended to become a go-to destination for desirable furniture pieces, captivating patterned floor tiles, and a curated selection of minimalist homewares. This woman’s Midas touch in design is truly remarkable.
* Pepé side table in Ash/Walnut
* Priced at $849, available from Sarah Ellison.
* Featuring a striking striped detail and an asymmetrical form, this side table is designed to be a focal point, whether placed beside your bed or sofa. It is meticulously crafted in Vietnam from kiln-dried hardwoods, ensuring that each piece possesses its own unique character.
7. McMullin & Co.
With a foundational background in spatial and interior design, Alice McMullin established her highly regarded homewares brand in 2018. Her vision was to create and produce a thoughtfully curated collection of homewares that resonate with how we interact with and experience our living spaces.
In a remarkably short period, the brand has achieved phenomenal success. Alice’s talent was even recognised with an invitation to collaborate with the boutique hotel Three Rooms in Potts Point, where she designed an entire room furnished with her stylish creations.
* Lyle floor lamp
* Priced at $470, available from McMullin & Co.
* The McMullin & Co. collection encompasses a broad spectrum, from homewares and bedding to sofas and lighting solutions. This floor lamp is particularly noteworthy for its contemporary reimagining of a classic form, making it a versatile addition that complements a variety of interior design styles.
8. Mrs Tablescape
Carolyn Dorrian founded Mrs Tablescape during the challenging COVID-19 lockdowns, all while diligently maintaining her legal practice and caring for her delightful three-year-old. Her impressive creativity is matched by her imaginative approach to tableware design, which incorporates a rich tapestry of colours, patterns, and textures. Her distinctive style has even garnered the attention of acclaimed interior stylist Steve Cordony.
Each piece is handcrafted with meticulous care. This includes unique ceramic hand-painted plates and printed candles, ensuring that no two items are identical. Every piece is guaranteed to spark conversation at your next gathering.
* Rasberry Mist Ceramic Square Dish
* Priced at $20, available from Mrs Tablescapes.
* This set of plates would be an ideal choice for a special Mother’s Day breakfast in bed. Featuring a soft, rounded edge and a charming red border, they exude an undeniable elegance.
