Ancient Vines Revived: Pompeii Reclaims Its Wine Heritage
Amidst the haunting ruins of Pompeii, a remarkable project is breathing new life into an ancient tradition. Dozens of grapevines have been meticulously planted within the archaeological site, with the ambitious goal of producing thousands of bottles of wine from grapes cultivated directly on this hallowed ground. This initiative is not merely about crafting a unique vintage; it’s a profound connection to the past, a celebration of history, and a strategic boost for the local economy.
Pompeii, famously buried under approximately six metres of volcanic ash following the catastrophic eruption of Mount Vesuvius in 79 A.D., offers a poignant window into Roman life. Beneath the ash-laden layers, archaeologists have unearthed compelling evidence of wine’s central role in ancient Roman society. Frescoes adorning the surviving walls depict vibrant scenes of parties and banquets, often incorporating rituals honouring Dionysus, the Greek god of wine. The discovery of ceramic jars, unearthed from the earth, and amphorae designed for wine export further underscore the importance of viticulture and its commercial reach.
The decision to re-establish vineyards within Pompeii is deeply rooted in historical accuracy and serves a dual purpose. As Gabriel Zuchtriegel, Director of the Archaeological Park of Pompeii, explains, “In Pompeii 2,000 years ago there were vineyards and today there are again vineyards where we cultivate wine and this helps us to lower the costs for maintenance.” This reintroduction of viticulture not only honours the site’s past but also contributes to its ongoing preservation.
Zuchtriegel further elaborates on the broader significance of this endeavour: “[This is] a fantastic opportunity to let people know about the history of Pompeii which is in large part the history of agriculture and the countryside and of the balance between human communities and environment.” By engaging with the land that once sustained its inhabitants, the project offers a tangible and sensory connection to the daily lives and agricultural practices of the ancient Pompeiians.
The historical accounts reveal that wine was an integral part of the ancient Pompeiians’ diet. It wasn’t reserved for special occasions; soldiers consumed it in the morning, often enhanced with herbs and spices and heated to create a warming mulled wine for the colder months. The sheer volume of wine produced indicates a sophisticated industry, capable of satisfying local demand and facilitating extensive trade. Their reach was considerable, with evidence suggesting exports across the Mediterranean to regions including Spain, North Africa, and modern-day Turkey, as well as northwards to what are now Germany and Britain.
The grape variety chosen for this revival is Aglianico, a noble varietal with ancient origins, believed to have been introduced to Italy from Greece around the 7th to 6th centuries BC. Aglianico is recognised as one of the most distinguished ancient grape varieties, with its descendants now flourishing in renowned wine regions globally, including California and Australia.
The vineyard operations are committed to sustainable agricultural practices, ensuring that the cultivation of these historic grapes respects the delicate balance of the environment. In collaboration with the esteemed Italian wine producer Feudi di San Gregorio, the project aims to produce approximately 30,000 bottles of wine. This unique vintage will be available for purchase directly at the park, offering visitors a truly immersive Pompeii experience, and will also be accessible online, allowing wine enthusiasts worldwide to partake in this historical rediscovery.

The revival of winemaking in Pompeii is more than just an agricultural project; it’s a living testament to the enduring legacy of human ingenuity and the profound connection between culture, environment, and sustenance. It allows us to taste history, quite literally, and to appreciate the intricate tapestry of life that once thrived within the shadow of Vesuvius. The project promises to enrich our understanding of Pompeii, moving beyond its tragic end to celebrate its vibrant past and its potential for a sustainable future.




