Candace Owens has made headlines again, this time accusing Turning Point USA (TPUSA) of misleading the public about the viewership numbers for its “All-American” halftime show. The event, which took place on Sunday, February 8, and featured Kid Rock, was promoted as an alternative to the Super Bowl LX halftime performance headlined by Latin superstar Bad Bunny.
Blake Neff, a producer for TPUSA, claimed on X that the show had garnered over 5 million views. However, Owens, a well-known conservative podcaster, took to her own platform to challenge these figures. She wrote, “We have an organization that scammed its views by paying platform advertisers, followed by influencers to pretend they broke records.”
Owens also expressed her dissatisfaction with the choice of Bad Bunny as the main act. In a post on X, she noted that the livestream’s viewer count was just under 6,000. She added, “The problem with people who have a lot of money they didn’t earn, is that they tend to have no idea how stuff actually works.” Her comments extended to criticizing Bad Bunny for performing predominantly in Spanish. “We have a half-time show presented without a word of English spoken,” she declared.
Her remarks echoed those of Donald Trump, who took to Truth Social following the show. He wrote, “Nobody understands a word this guy is saying.” The 79-year-old former president described the performance as “absolutely terrible” and “one of the worst EVER,” calling it “an affront to the Greatness of America.”
Bad Bunny’s performance was seen as a celebration of Latin culture and the Latin-American community. Trump’s criticism, however, focused on the lack of English in the show. “This ‘Show’ is just a ‘slap in the face’ to our Country,” he ranted. “There is nothing inspirational about this mess.”
Owens’ critique of TPUSA is not new. The political commentator has been vocal in her opposition to Erika Kirk, the CEO of TPUSA. Erika stepped into the role after her husband, Charlie Kirk, was assassinated on September 10, 2025. Charlie co-founded TPUSA in 2012. Owens, who was friends with Charlie, has repeatedly criticized Erika for her behavior following his death.
Erika, 37, has faced scrutiny for her numerous public appearances and the recent firing of several TPUSA staffers. Owens has pointed out what she perceives as unusual behavior from Erika, particularly in the wake of her husband’s tragic death.
In an episode of her show on January 28, Candace released a leaked video showing Erika smiling and laughing in a Zoom meeting days after Charlie was shot dead. One day earlier, she shared an audio recording of Erika, in which she could be heard bragging about donations and merchandise sales.
“I want to remind you that Charlie has not been dead for two weeks,” Candace said. “It is the general tone that is off-putting, it’s the laughter that is off-putting.”
Owens continues to scrutinize Erika, questioning her leadership and actions since taking over TPUSA. Her criticisms highlight a broader debate about the organization’s direction and the personal conduct of its leaders during times of grief and transition.
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